OK - This is post #2 about the new GREEN designation with NAR. I really am excited about teaching this class! The amount of information that is out there is extremely overwhelming so I thought some of you may want to have doses of many of the resources as there are just way too many to list at one time.

As per our manual, the NAR Green Designation "will help home buyers and sellers, developers, property managers, and commercial building owners who care about energy efficiency and environmentally sound building practices identify real estate professionals who can help them meet their green real estate goals." This is the only one of its kind recognized by NAR.

With all that being said.... the first suggestion would be to learn some of the lingo

http://ang.live.mediaspanonline.com/images/assets/Green-Lingo_AngiesList.pdf is a great source.

Tip 2. Adapt your listing presentation and buyer counseling sessions to address concerns and desires of the green consumer. Awareness of green is at an all time high.

Tip 3. Greenwashing will be an important word to know. It is basically when someone tries to make something sound more appealing than it is or misrepresents it's real value

That's all for now - still collecting my thoughts and information so I'll write more tomorrow.

Please let me know if you think this is good information for you to receive.

Carol Moson, CRS, ABR, e-Pro, GREEN
Associate Broker - RE/MAX Greater Atlanta
Instructor for NAR,CAR,GAR
678-414-0760
carol@carolmoson.com